PricingApr 08, 2026 · 9 min read
The Remodeling Business Pricing Guide: Stop Underbidding
How to price kitchen, bath, and whole-home remodels for healthy profit margins without scaring customers away.
Know your true cost per hour
Most remodelers underprice because they only count wages. Add insurance, vehicles, tools, software, and admin time to get your real loaded labor rate.
The 10/30/60 markup rule
10% on materials under $500, 30% on subcontractors, 60% margin on your own labor. This keeps you profitable across job types.
Tools and software costs
Don't forget the cost of running your business. Compare WinkScope pricing plans against using 5 separate apps — most contractors save $200/mo by consolidating.
Run your contracting business on WinkScope
AI estimates, invoices, scheduling, client messaging, and payments — all in one platform built for contractors.